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The Future of Listings
Old school experience with state-of-the-art tools
Pricing Experts
Our 4.5% full service listings sell at 100.1%
of list price in an average of 24 days
Social Media Marketing
Our Geo Fencing identifies and targets buyers on Facebook, Twitter and Instagram
Award Winning
Wall Street Journal Top Team
Samson Properties #1 Team
Washingtonian Top Team
NO VA Magazine Top Team
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Powerful Listing Tools

It's not your parents' real estate market.
Online Presentation

Your buyers are online! Incredible pictures and individual websites portray your home in a spectacular way!

Competitive Advantage

Our track record is the best in the industry, our services and pricing cannot be beaten. We make a sellers choice easy.

5 Steps to Listing Your Home

This is a very simple step by step walkthrough of listing your home and getting maximum pricing.

Attention to Detail

Each home has a top producer and a full time professional staff paying close attention to every detail. Our transactions are smooth.

Preparing the Home

Homes must be in good condition to sell for top dollar. We help sellers decide what updates will deliver the highest return.

State of the art Marketing

Old school experience tells us who your likely buyer is. New school online marketing helps us find them and deliver your home's package.

Our Homes Are Stars

Each has its own website
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Each Home is Star with it’s own Website

95% of buyers will see your home first online. Our pages show:

  • Professional pictures show all aspects of the home
  • Top 10 things you love most about your home
  • A Hot sheet with ages of systems and upgrades the home offers
  • Maps
  • Schools
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Professional pictures make homes look spectacular

Photographers are more important then ever.

  • Day and night shots of the exterior
  • Kitchens
  • Bathrooms-especially the MBR BA
  • Main rooms like FR, LR, MBR
  • Basement
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The seller lists their Top Ten favorite things about their home.

This allows the seller communicate the best attributes to buyers

  • Your neighborhood
  • Top Schools
  • Close proximity to shopping
  • Easy commute
  • Spacious rooms
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The Hot Sheet answers common questions buyers have.

  • How old is the roof
  • County water and sewer of well and septic.
  • The age of most system in the home
  • What is the school pryamid
  • Commute time to major employment center
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School information is critical to most buyers.

Many buyers target specific school districts.

  • Elementary, intermediate, high school
  • Links to school websites
  • Maps
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Maps Orient Buyers.

Most buyers are from out of town and need this information.

  • Access to major highways
  • Metro stops
  • Airports
  • Downtown areas
  • Shopping
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Community pages give buyers a feeling of community

The Casey Samson Team produces community pages for our listings areas.

  • Best restaurants and shopping
  • Special events
  • Parks and recreation
  • Day trips
  • Transportation centers

Properties

Competitive Advantage

We make choosing a Realtor easy
Track Record

$100 Million annual production
85% of our homes sell within 30 days
65% of our listings sold in first week
Our 2017, inventory sold at 100.1% of list price.
In 2018, Our TOP TEN homes sold for an average of $1.5M in an average of 31 days!
(Industry Average of 136 days)

Open
Full Service

Casey inspects, prices and sets the marketing plan for each home
Top producing agents and full time staff execute the plan
State of the art marketing
Weekly reports
Experienced contract negotiator
Skilled inspection release
In house lender and settlement company

4.5%
Total Commissions

There are 2 reasons we charge 4.5%

1: Our broker does not split our commission so we can pass savings on to buyers.

2: We only accept good listings.

5 Steps To Listing Your Home

Our listing protocol works!
Select
a Realtor
1
One

Introduction to
The Casey Samson Team

Price the
Home
2
Two

The most accurate pricing models in the industry!

Follow proven
Launch Protocol
3
Three

Our step by step protocol on selling your home

Market home to
target buyers
4
Four

The state of the art tools we use to identify and target your buyers

Communications
& Contracts
5
Five

How we update our sellers weekly and negotiate our contracts

Team Photo

The Key to Samson Properties $100 Million Team is Attention to Detail

Every listing has a Top Producer and full time staff that focus on the details of every listing. Response time is measured in minutes not hours.

Agents

Simplicity & Style

Prepare your home for sale
Paint

One of the best ways to prepare your home to sell is with a fresh coat of paint. We recommend a neutral and modern color buyers will love. Most popular right now is gray, a classic choice that matches most flooring.

Declutter

Remove personal items and pictures from walls and surfaces. You want to create an open space where buyers will imagine themselves living.

Update

A few updates that are sure to please buyers include changing out hardware, replacing lighting, flooring, kitchens and baths. We only recommend improvements that will double or triple the investment.

State of the art marketing

Social media allows us go directly to our target market.
Marketing Marketing
Website for each home
Social Media targeted ads on
Compatibility Ensure an amazing look on
all possible devices
Totally Responsive Our agents take all
inquiries on your home
Brochure 01 Brochure 02 Brochure 03 Brochure 04

Professsional brochures

Created and updated by our full time staff

Brochures and flyers allow buyers to bring the benfits and pictures of your home with them.

Northern Virginia Inventory
October 2018 Update

Inventory is calculated by what percentage of homes on the market are under contract.
Inventory under 33% indicates a Buyer's Market.
Inventory over 50% indicates a Seller's Market.

The Northern Virginia market has gone from a strong Seller's Market in most areas to a Neutral Market.