Close

Main Content

Upperfold

$80M Sold
in 2020 so far!
86% of our Homes Sold
in the First 10 Days
NEW Covid-19
Listing Protocol
96% of our Listings Sold
in the First 30 Days
Wall Street Journal
Top Team
#1 in the I66 & Dulles Corridor
$44.7M Sold
In Vienna in 2020 so far!

Powerful Listing Tools

It's not your parents' real estate market.

Covid 19 Listing Protocol
Online Presentation

Your buyers are online! Incredible pictures and individual websites portray your home in a spectacular way!

Competitive Advantage

Our track record is the best in the industry, our services and pricing cannot be beaten. We make a sellers choice easy.

Listing Protocol

This is a very simple step by step walkthrough of listing your home and getting maximum pricing.

Attention to Detail

Each home has a top producer and a full time professional staff paying close attention to every detail. Our transactions are smooth.

Preparing the Home

The traditional look is out! We can help sellers give the home a more buyer friendly transitional look at little or no expense.

State of the art Marketing

Old school experience tells us who your likely buyer is. New school online marketing helps us find them and deliver your home, no matter where they are.

Our Homes Are Stars

Each has its own website
Tablet

Each Home is Star with it’s own Website

95% of buyers will see your home first online. Our pages show:

  • Professional pictures show all aspects of the home
  • Top 10 things you love most about your home
  • A Hot sheet with ages of systems and upgrades the home offers
  • Maps
  • Schools
Tablet

Professional pictures make homes look spectacular

Photographers are more important then ever.

  • Day and night shots of the exterior
  • Kitchens
  • Bathrooms-especially the MBR BA
  • Main rooms like FR, LR, MBR
  • Basement
Tablet

The seller lists their Top Ten favorite things about their home.

This allows the seller communicate the best attributes to buyers

  • Your neighborhood
  • Top Schools
  • Close proximity to shopping
  • Easy commute
  • Spacious rooms
Tablet

The Hot Sheet answers common questions buyers have.

  • How old is the roof
  • County water and sewer of well and septic.
  • The age of most system in the home
  • What is the school pryamid
  • Commute time to major employment center
Tablet

School information is critical to most buyers.

Many buyers target specific school districts.

  • Elementary, intermediate, high school
  • Links to school websites
  • Maps
Tablet

Maps Orient Buyers.

Most buyers are from out of town and need this information.

  • Access to major highways
  • Metro stops
  • Airports
  • Downtown areas
  • Shopping
Tablet

Community pages give buyers a feeling of community

The Casey Samson Team produces community pages for our listings areas.

  • Best restaurants and shopping
  • Special events
  • Parks and recreation
  • Day trips
  • Transportation centers

Properties

Our Competitive Advantage

We make choosing a Realtor easy
Track Record

$100 Million annual production
96% of our homes sell within 30 days
86% of our listings sold in first 10 days
Our 2019, inventory sold at 100.98% of list price.
In 2019, Our TOP TEN homes sold for an average of $1.5M in an average of 17 days!
At 99.7% of list price

Open
Full Service

Our online listing presentation is state-of-the-art where Casey sets the price, condition and marketing plan for each home.
Top producing agents and full time staff execute the plan.
Our Coming Soon Marketing allows us to predict how many contracts a home will receive, BEFORE WE LAUNCH!
Experienced negotiators for contracts and inspection releases

4.5%
Total Commissions

For Qualified Listings

Our broker does not split our commission so we can pass savings on to buyers.

Listings that have been referred to us by another Realtor are 5%, and listings that require renovations are 6%

5 Steps To Listing Your Home

Our listing protocol works!
Select
a Realtor
1
One

State-of-the-art Online Listing Presenation

Price the
Home
2
Two

The most accurate pricing models in the industry!

Preparing the
Home for Sale
3
Three

Cost effectively go from Traditional to Transitional

Market home to
target buyers
4
Four

Target Renters, Realtors and Buyers using advanced tools

Predicting
Contracts
5
Five

Sorry, this is classified and disclosed only to our sellers

Team Photo

The Key to Samson Properties $100 Million Team is Attention to Detail

Every listing has a Top Producer and full time staff that focus on the details of every listing. Response time is measured in minutes not hours.

Agents

Condition

Simplicity & Style

The transitional home works best for today's buyers.
We can help sellers make free, and cost effective, changes to satisfy buyers.
Paint

One of the best ways to prepare your home to sell is with a fresh coat of paint. Yesterday's colors are out. We recommend a neutral and modern color buyers will love. Greige is a popular choice because it blends today's greys with the more traditional beige colors. Click on "Paint" for a more indepth discussion.

Declutter

Transitional style requires sellers remove personal items and items that date the home. This process has no cost but dramatically increase your buyer pool. Click on "Declutter" for valuable information.

Does your home qualify as "Updated"

A home needs to be updated enough to take a home from traditional to transitional. Hardware, lighting, and plumbing fixtures can go a long way to give a home the transitional look buyers want. We only recommend improvements that will double or triple the investment. Click on "Update" for 10 ways to update your home.

State of the Art Marketing

Social media allows us go directly to our target market.
Marketing Marketing
Web page for each home
Social Media targeted ads on
Compatibility Ensure an amazing look on
all possible devices
Totally Responsive Our agents take all
inquiries on your home
Brochure 01 Brochure 02 Brochure 03 Brochure 04

Professional brochures

Created and updated by our full time staff

Brochures and flyers allow buyers to bring the benfits and pictures of your home with them.

The Casey Samson Team (CST)
Track Record for 2020

Since January 2020 our team has 58 out of 61 listings Sold or Under Contract in an average of 12 days on market.

Here is how that stacks up to the rest of the market: